Publishers – Webinar: Using Review Copies to Promote New Titles

Have you ever wondered how other publishers use review copies to promote their titles?

Could you learn from what works (and what doesn’t) for them?

Please join your peers at HarperCollins and W.W. Norton to talk about best practices for managing digital review copies (DRCs).

We’ll discuss common questions such as:

  • Who do you target with review copies?
  • How do you reach them?
  • How do you determine which Edelweiss users have access to download or request DRCs?
  • How do you promote your review copies?
  • How do you involve your sales team?

We’ll also briefly walk-through some updated DRC functionality available in Edelweiss.