Catalogs will contain the metadata you send us through ONIX or Treeline Biblio files. But what if you want to add more details, like reviews? Simply follow these steps.
- Check that you are in Administrative View
- Click the wrench and screwdriver on the right side of any title header:
Now you are in the Title Administration view and have lots of options:
- Core Attributes
- These generally come from your feed and do not need to be edited.
- Images/Bursts
- Images can be sent in a feed but also loaded by hand here if needed.
- “Bursts” are words or phrases that, if added, lend actionable suggestions to the buyer, like Reading Group Selection or Now in Paperback.
- Marketing Content
- Perhaps the most significant editing opportunity!
- Buyers love seeing “Quotes”- anything from a published reviewer, like a New York Times book review to “Unpublished Endorsements” from bloggers and readers… including those on Edelweiss+!
- Don’t forget to keep the marketing content fresh after the pub date!
- Contributors
- It’s nice to add this if there are contributors who did not come through the feed.
- Prices
- Categories
- These are very significant for booksellers and librarians. If you have categories, add them.
- Comps
- Comps are “comparable titles” and inform the buyer more than any other attribute.
- Most stores send us their data; they are looking at historical sales of “comparable” (similar) titles to decide if this new title is a fit.
- The best comps are:
- Same author, same title (different format)
- Same author, different title
- Same subject
- Sending us comps through your feed is ideal and a time saver!
- Limit comps to 3 – 5 titles. Buyers just want the important ones!
- Related Products
- Same author, same title with (or without) sales history
- Certain ISBN’s can be both a comp and a related title
- Displays, large print, dump bins, audio all work here
- Rather than listing every format of a title in the catalog, list them in Related (unless they have sales history, and then list them as comps)
- Links
- An opportunity to add short videos, websites, author interviews, etc. to your title listing
- Can add a lot of interest and draw attention!
- Sales Rights
- Simply based on your sales rights for your titles
*Important Note: New data always wins. Only edit information that you know will not be overridden by a data feed update later.