The weekly newsletter goes to roughly 70,000 book professionals every Tuesday afternoon. It is focused on the US trade market. The newsletter includes links to all the new review copies and catalogs posted within the past week on Edelweiss+. Check out an example of a weekly newsletter here. Text-only listings for new review copies and catalogs are automatically included for no charge, and no action is required. If you do not receive the weekly newsletter, you can subscribe here.
There are also two paid advertising opportunities in the weekly newsletter:
- Featured Titles – Highlighted at the top of the weekly newsletter AND at the top of the Review Copy tab in Edelweiss+ during the reserved week.
- Banners – Placement at the very top of the weekly newsletter (see below)
Publishers can purchase the top banner slot in the weekly newsletter for $1000.
To reserve ad space in a weekly newsletter, simply click on the Promote icon from any of your titles:
Next, select Weekly Newsletter Banner:
Next, you can select the week of interest, upload your artwork, and denote the redirect URL (usually a link to the title or catalog in Edelweiss+):
Image files must be 600px wide and 150px high (or scale proportionally down to that size with a 4:1 aspect ratio). Files should also not exceed 500KB.
Once you’ve uploaded your banner ad, you will be prompted to either pay now or be invoiced.
Subscribe to the Edelweiss+ Marketing Professional mailing list to receive additional updates from Edelweiss in the future here.