Marketing and Advertising in Edelweiss+

Whether you want to push an upcoming release, bestseller, reprint, sale, or giveaway, there are a number of ways to promote your titles to Edelweiss’ audience of over 145,000 book professionals:

  • Featured Titles – Titles featured in the Weekly Newsletter, on social media, and at the top of the Review Copies tab in Edelweiss+
  • Weekly Newsletter Banner Ads – Banner ads in the Weekly Newsletter that reaches over 60,000 Edelweiss users
  • Monthly Newsletter Advertising – Banner advertising in the librarian or bookseller monthly newsletters
  • Title Banner Inserts – Banners that appear above the title listing throughout Edelweiss+
  • Virtual Events – Submit your own virtual events for posting or explore options to feature your authors or titles in Edelweiss virtual events
  • Targeted Advertising – Reach readers/buyers of specific genres or in specific groups with targeted newsletter advertising
  • Review Copies – Digital and/or print review copies

Additional Opportunities:

You can download our rate sheet and learn more here. Subscribe to the Edelweiss+ Marketing Professional mailing list to receive future updates from Edelweiss here. If you have any questions, you can reach us at

To take advantage of many of these opportunities, Edelweiss+ publisher account users may click Promote from their organization’s title listings within Edelweiss+. Please note that your Edelweiss+ account must be part of the publisher organization to see this option. If you do not see the promote button, please contact your Edelweiss+ organization’s user administrator. (Note: Only Insert Admin and Catalog Admin users will see the Title Banner Inserts option.)

You will be given the following options after clicking Promote:

Select the promotion of interest, and follow prompts to activate! Please familiarize yourself with the Edelweiss Advertising Policy.